Clearway Pools and Spas Franchise: The Only One of Its Kind

The Only Pool and Spa Franchise in the Country

Hot tubs and swimming pools are no longer luxury items reserved for the wealthy. The pandemic accelerated a trend that was already building: homeowners investing in their outdoor spaces, turning gardens into leisure destinations. The result is a massive and growing installed base of pools and hot tubs that all need regular servicing, maintenance, chemical treatment, and repairs. Yet there has never been a national, franchised service provider to meet this demand. Until now.

The Clearway Pools and Spas franchise is the first of its kind in the country, giving franchisees a genuine first-mover advantage in a market that is already thriving in Australia, New Zealand, and the United States, where pool franchise businesses generate multi-million-pound turnovers. The domestic wet leisure sector is following the same trajectory, and Clearway is the only franchise positioned to capture it.

No Two Days the Same

As a Clearway franchise partner, you start as a mobile engineer, visiting homes and businesses to clean, service, and repair pools and hot tubs, deliver chemicals and parts, and provide expert advice. The range of services is broad: from hot tub commissioning and winter close-downs to pool lining, leak detection, water testing, and equipment installation. You also sell hot tubs, saunas, wooden pools, and accessories, creating both recurring service revenue and higher-value product sales.

The Clearway Pools and Spas team and service-van fleet outside the MEGA Showroom and Academy - the heart of the UK franchise network

The wet leisure industry is growing steadily. According to BISHTA (the British and Irish Spa and Hot Tub Association), hot tub ownership continues to rise as consumers invest in home wellness. With an expanding installed base and no competing national franchise, the Clearway Pools and Spas franchise operates in a market with virtually unlimited potential.

Three Pathways to Suit Your Ambition

Clearway offers three franchise pathways, allowing you to enter at a level that suits your experience and goals. All pathways start with the core van-based service model, with the option to expand into retail stores and multi-van operations as the business grows. The brand's own journey, from a small van operation to multiple stores and a national online supply business, demonstrates exactly how this scaling works.

Your Training and Launch

You do not need any prior experience in the wet leisure industry. Clearway provides a comprehensive 21-day flexible training programme that covers everything from hands-on engineering to running the business side of your franchise.

• ✓ 21-day flexible training covering pool and spa engineering, sales, admin, accounting, and business management
• ✓ Recognised Pool Plant Operator qualification included in training
• ✓ Fully racked and sign-written van with all necessary equipment
• ✓ Marketing and advertising material backed by the Clearway brand
• ✓ At least 100 prospective customers known to own pools in your territory before you start
• ✓ Year-round access to the technical support team for ongoing guidance
• ✓ Yearly skills enhancement meetings and ongoing training opportunities

Investment and Potential

The Clearway Pools and Spas franchise requires a minimum investment of £25,000. This covers the franchise licence, van, equipment, training, and launch marketing. The low entry cost reflects the van-based model's lean economics: no premises needed, no large stock holdings, and a service-led revenue model that generates income from day one. As your business grows, you can expand into retail stores, build a fleet of vans, and scale in the same way Clearway's own corporate operation has grown over the past two decades.

Why There Is Nothing Else Like It

Pool and spa franchise businesses are already hugely successful in Australia and America, with franchise partners owning multiple vans and stores and building multi-million-pound operations. The domestic market is following the same path, but Clearway Pools and Spas is the only franchise offering a structured route in. The combination of 20+ years of industry experience, no competition in the franchise space, a growing installed base of pools and hot tubs, and a model that can scale from a single van to a multi-site operation makes this a genuinely unique opportunity.

Is Clearway Right for You?

You do not need any prior experience in the wet leisure industry. Clearway provides all the training you need to become a fully qualified pool and spa engineer. This franchise suits practical, hands-on individuals or couples who want to work outdoors, enjoy variety in their working day, and build a business in a luxury market with loyal, repeat customers.

The UK Wet Leisure Market Backdrop

The franchise sits in a sector that has changed materially over the last five years. BISHTA, the British and Irish Spa and Hot Tub Association, has long pointed to Britain ranking among the top ten hot tub markets in the world, and trade press has reported that roughly one in ten UK households now has a hot tub in the garden, with the vast majority of those bought since 2020. Bodies such as SPATA, the Swimming Pool and Allied Trades Association, have also highlighted growing demand for at-home wellness, smart water management and energy-efficient equipment. Every one of those installations needs chemicals, filters, covers, parts and an engineer who knows what to do when something stops working, which is precisely the gap the Clearway model is built to fill.

A Typical Week on the Van

The work is varied rather than repetitive. A morning might start with a routine service on a domestic hot tub, refilling chemicals and testing water balance, then move to a leak investigation on an in-ground pool at a holiday let, a heater swap on a swim spa, and finish with a quote for a new cover or a sauna installation. Spring and summer are dominated by commissioning and opening pools and hot tubs after winter; autumn brings closedowns and winterisation; the colder months lean into hot tub servicing, parts sales and retail showroom enquiries. Recurring service contracts smooth the seasonality.

Marketing and Lead Generation

Inside the MEGA Showroom and Academy

Clearway's training and product hub at Hamworthy in Poole opened in 2025 and is the centrepiece of how franchisees are onboarded and supported. It houses a fully operational indoor swimming pool used for hands-on practical training, dedicated classrooms, a working retail showroom that displays hot tubs, swim spas, saunas and wooden pools from leading manufacturers, plus a warehouse training area for equipment and parts. The setting allows franchisees to rehearse real engineering tasks, including water chemistry, plant operations and emergency procedures, on live equipment rather than purely in theory. Skills enhancement days and the recognised Pool Plant Operator qualification are delivered from the same site.

Interested in exploring more opportunities in this sector? Take a look at other home improvement franchise opportunities available on Franchise Hunt.